Assistant Marketing Manager Responsibilities and Duties

Assist Marketing Manager in planning and supervising marketing operations to achieve revenue target.

Coordinate with Brand Manager in developing marketing plan and budget.

Analyze sales data and determine sales forecast.

Recommend creative and cost effective promotional activities.

Conduct marketing campaigns and trade shows to promote brand awareness among consumers.

Coordinate with art departments to develop window displays and signage.

Assist in designing and developing marketing collaterals and promotional materials.

Maintain customer relationship programs and track customer satisfaction.

Collaborate with Advertising Manager to initiate new consumer promotion campaigns and to develop consumer engagement plans.

Generate sales and marketing reports to management when needed.

Cooperate with the management in the development of marketing programs and criteria to achieve sales goals.

Evaluate current marketing program and recommend improvements.

Stay updated with latest marketing trends and competitor activities.

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