Field Marketing Manager Responsibilities and Duties

Manage field marketing team in product promotion and sale activities.

Develop field marketing plans for improving sales and profitability.

Set marketing goals and objectives for sales and marketing team.

Assist the team in planning and scheduling marketing campaigns, tradeshows, conferences, industry meetings, etc.

Recommend innovative and creative marketing approaches for revenue growth.

Provide sales support and guidance to team for product positioning.

Monitor and manage expenditures within allotted budget.

Recommend marketing techniques and tactics based on changing business demands.

Develop training programs for the sale team to enhance their productivity to sell products.

Address customer concerns and issues in a professional and timely manner.

Monitor field marketing programs regularly to evaluate the efficiency and effectiveness.

Act as a primary contact to address questions and inquiries regarding market related activities.