Dear Human Resources Director:
My name is George Walker and I have been working as a sales associate at ABC Fitness Center for the past 3 years. I have learned a great deal about the equipment and supplies that go along with a successful exercise regimen. From running shoes to weight training equipment and everything in between, I have learned about the products and how to sell them.
My responsibilities at ABC Fitness include selling not just memberships, but shoes, apparel, sports equipment and dietary supplements. When I first began work at ABC Fitness I was put through a 4 week training program to learn about the various memberships as well as the products that are sold at the center. Every 6 months the management at ABC puts the sales associates through a 10-hour class to update us on new products or any changes at the center. These classes have helped me stay on top of new sports equipment and dietary supplements.
Although I have greatly enjoyed working at ABC Fitness and am grateful for all that I have learned in the last 3 years, I really prefer selling equipment, apparel and dietary supplements over and above all my other duties; therefore it just makes sense for me to find a job as a sales associate at a sporting goods store. XYZ Sporting Goods is one of the most highly regarded stores in the community and I would consider it a great privilege to work there. Also, I know that you do not currently sell dietary supplements for athletes. I would be able to help you launch a line of supplements should you wish to delve into that particular business.
I hope you will consider my application which is attached along with a rйsumй. I am available for an interview at your convenience and can be reached on my cell phone at (555)-555-5555 or by email at [email]
Example 2 -Unadvertised Opening
This sales associate cover letter is from an individual who works in sales at a store front catering business. She wants to expand her horizons by changing jobs and going to work as a sales associate at an event planning company; therefore she is sending out resumes to numerous companies.
Dear Human Resources Director:
My name is Mandy Stone and I am a sales associate for XYZ Catering Company here in XYZ City. I have worked at XYZ Catering for the past 3 years and have learned a great deal about how to give customers what they want while staying within their budget. I have a degree in catering and restaurant management from the Art Institute where I graduated with honors in 2009. While I have enjoyed working for XYZ for the past 3 years I would like to expand my horizons by working for an event planning company. I would like to be involved in every aspect of an event rather than just the catering.
I would consider it a tremendous privilege to work for ABC Event Planning Corporation as it is the most highly regarded event planning company in Phoenix and the surrounding areas. I have attended a number of events organized by ABC and I know that I would be honored to be associated with such a top notch organization. I have excellent interpersonal and communication skills as well as strong listening and organizational skills, all of which serve me well in sales, and I am confident that I could be an asset to ABC. I keep my skills sharp by taking continuing education classes on sales techniques and I read motivational books that help me learn new ways to relate to people.
I would greatly appreciate being considered for a position as a sales associate at ABC Event Planning Corporation when one becomes available. My application and resume are attached. I am happy to come to your office for an interview any time at your convenience. Please feel free to contact me on my cell phone at (555)-555-5555 or via email at [email]
Example 3 – Response to Job Postings and Classifieds Ads
This sales associate cover letter example is from a person who works at a small kitchen supply store in the town square of a suburban city. She would like to move to a much larger store in a mall where a wider variety of kitchen ware and gadgets are sold.
Dear Ms. Fields:
My name is Carly Jackson and I am currently working as a sales associate at XYZ Kitchen Wares on the town square in my hometown of Mystic, Connecticut. Although I love it here in Mystic and greatly enjoy my job, I have learned just about all there is to know about the product lines we sell at XYZ. I am eager to expand my knowledge by working in a much larger store with a more diverse clientele like Everything Kitchen at the New London Mall. I have been in your store so many times and would consider it a privilege to work there as a sales associate.
Your online job ad states you are looking for an experienced sales associate who can handle shift work and long hours during holidays. I have 3 years’ experience at XYZ Kitchen Wares and have no problem whatsoever with shift work and long hours during holidays. I work a similar schedule here at XYZ. I have read about your training program and would welcome the opportunity to go through such an extensive program to learn about all of the items sold at Everything Kitchen.
One of the benefits of working at a smaller store is that I learned more than just the sales aspect of the business. I assisted the owner in keeping up with the inventory and ordering new items when necessary. I made suggestions for additional lines of kitchen ware that could be sold at XYZ, and I learned how to use the computer system for more than just ringing up merchandise for customers. I did regular demonstrations of some of the items we sold and prepared food and drink samples for customers.
Please consider me for the available position of sales associate at Everything Kitchen. My application and resume are attached. Should you have any questions or wish to talk to me personally I can be reached on my cell phone at (555)-555-5555 or by email at [email]